Archive for the 'Advertising 2.0' Category
Obama says Yes We Can to Digital Music
0 Comments Published by admin September 21st, 2008 in Advertising 2.0, politics, social media.The Obama presidential campaign will be remembered for its many first. The first bi-racial presidential candidate, the first presidential candidate to acknowledge his black children, the first presidential candidate with an African first name and the first presidential candidate to release a digital CD.
The compilation was put together by the good folks at Hidden Beach [...]
Technobabble: The Language of Web 2.0
0 Comments Published by admin August 5th, 2008 in Advertising 2.0.| View | Upload your own
This is part of the presentation I gave in Chicago, it started off the sessions and was intended to give people an understanding of the terms, phrases and language of Web 2.0 pundits and users. In a strange twist, all the audio from this session was lost and so [...]
Auto makers reducing spending and switching to digital
0 Comments Published by admin July 29th, 2008 in Advertising 2.0, advertising.With gas prices through the roof and sales of gas guzzlers in free fall it really shouldnt come as a surprise that the big auto makers are readjusting plans and making changes. Besides blue-collar layoffs and office cut-backs, it seems that even the folks on Madison avenue may also have to worry a bit as [...]
UK Internet ad revenue more than TV revenue in ‘09
0 Comments Published by Siddiq Bello April 19th, 2008 in Advertising 2.0, ad systems, advertising.This week Ad Age published an interesting article on the growth of Internet ad spending in the UK. Despite shrinking ad budgets across other sectors, the article reports that online ad budgets grew 38% to $5.6 billion in 2007. They are expected to add another 30% this year for total ad budgets around $7.28 billion. [...]
Pandora and the Future of Advertising
1 Comment Published by Siddiq Bello October 6th, 2007 in Advertising 2.0, Blinding Glimpse of the Obvious, Pandora, advertising, great ideas.This morning while listening to my Feist radio station on Pandora something unusual caught my eye. Like everyone else, I’m fairly ad-blind and tend to ignore everything on the right edge of the screen but for some reason this ad caught my attention. It could have been the sultry looking brunette, but I like [...]
